Have you thought about what you going to do next for market your brand? How are you going to get a jump on the competition? You may notice the videos out there – that the one which attracts all our attention, Creates fun and easily make your customers feel wow and help your customers understand your business.

Yes, we’re talking about the “Animated Explainer videos”.

Sometimes words are not just enough to explain the whole business model. A 60-90 seconds explainer video explains your business quickly and clearly.

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Have you ever gone through the process of purchasing a video or editing your video? Undoubtedly you may face the question of “which video format should I choose?” A simple question that is sometimes not so simple to answer.

Confusion over explainer video file formats is probably the biggest hang-up for people wanting to upload video to the web. In order to make the right decision for choosing, just have the below little bit knowledge about file formats.

Codecs and Containers:

Most of the video will come across compressed, meaning it’s been altered to take up less space in your computer. A codec compresses and decompresses data. It interrupts the video file and determines the video size, speed, quality and how to play it on your screen.

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Introduction about new things through video is always attractive and gain attention of the viewers. It brings an opportunity to the marketers for bringing their message and engages directly with the emotional level of the audiences. Internet/online-video audiences have increased about 400% within last few years and in video marketing too.

Why the cartoon movies become all time favorite of everyone? On the other hand, just think about any video, which you saw last time. What is coming in your mind? The colors, the music, characters, dialogues, or something else? Video plays a vital role in the viewer’s random memory, the animation videos catch up the mind and memory of the viewer at a time. An animation explainer video is only about 60 – 90 seconds business of storytelling. In addition, each second are key points to give value to your business. Therefore, it is very important to keep an eye upon each slots of your startup video.

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Why we remember ‘Boost’ (health drink) in red color, why Facebook is always in blue, pink means girl’s color?? Do colors make any sense with us?? Yes they do, Colors can communicate different things with humans, they use human feelings to communicate its message and store it inside the human mind.

Why Colors in Marketing

“Color is the place where our brain and the universe meet.” Paul Klee

Color detains your attention, calm down or annoys the eyes, and send a powerful message to the viewers mind. The right color will made a business succeed and a wrong color can cause failure for a product or business. Color has an important role in everyone’s life, religion, nature, beliefs, and personality that all influence our purchase decision making.

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Why Explainer videos are the next brand sellers? 12 Strategies to make use of it.

Do you have any idea about why video of Gangnam Style become most viral in the web?? Is it because of latest apple gadgets?? No, the advancement of technology made world to be busy; everyone started cutback their time. It opens a vista for video marketing because; people love to watch videos in their latest electronic gadgets rather than reading long texts.

Smart advertising people have started making explainer videos in terms of traditional video advertisements for saving their money and time. So that the explainer video industry has started taking over the roles from traditional fancy videos.

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