Hey y’all! We are now in the Silicon Valley of India.

Yes, Bode Animation expands to Bangalore.

Still overwhelmed by the support of our AWESOME clients.

We would love to be able to gift everyone a certificate of appreciation. Kidding.

We continue to say “WE HAVE THE WORLD’S BEST CLIENTS EVER!!!” and we truly mean it.

You recognized our work, identified the strengths and helped us serve better in every possible way. You have shaped up Bode Animation.

A New Season. “Val – Director of Sales and Marketing”:

We are delighted to introduce Valliappan Subbaiah fondly called by our team as Val.

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Irrespective of the size of your business, if you are able to produce great videos for marketing, you can compete with organizations significantly larger than yours in terms of size and resources. The best part about video marketing is that it does not cost a lot of money and can improve your sales significantly, making for highly impressive ROIs.

Two Reasons Why Startups Should Use Video Marketing

1. It helps to increase visibility and reach with which they can expand on their existing customers. A well thought out video marketing plan can actually help in reaching out to customers you never thought were possible to reach. Also, research conducted has revealed that 45.4% of the internet users view one or more videos in a month and about 32 videos are exposed to an average user every month. This means that your marketing video will be seen by the lot.

2. It gives businesses a chance to stand out from the crowd. Not many of your competitors are doing video marketing, and those who are doing it may not be doing it right. If you use this marketing tactic correctly, you will truly shine.

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Does your startup explain all your product features without fail. Great! You are starting to lose your consumers already because people don’t care about the endless features your products have. They care about what’s in it for them. So the classic AIDAS formula remains to be timeless. Create the need, describe your customers the problem and how you solve it. So talk more about “You” (the customer) than about you. Help them out of a problem and be innovative in doing so.

So how do you convey the WOW factor of your product or service?

What: Should explain what you do in the most fundamental terms. Explain what is the necessity of your product/service. Use no jargons that may sound cliched. Read more…